Semiotic Theory
Mostrando 25-36 de 99 artigos, teses e dissertações.
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25. Funções não-representativas no design gráfico pós-moderno
This research seeks to understand the mechanisms of non-representational contemporary graphic design. The expression "non-representative" is intended to connote some kind of sign that is characterized by polysemy. In print, this aspect has insisted to emerge in many different manifestations. Despite its recurrence, this type of sign has not received the dese
Publicado em: 2010
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26. A semiótica do compartilhamento do conhecimento tácito em uma organização cooperativa: uma perspectiva integradora
Este estudo de caso, orientado pela vertente de Merriam (1998) foi realizado com o intuito de compreender como os signos se manifestam como mediadores no compartilhamento do conhecimento tácito entre os membros de uma organização cooperativa, a partir da articulação teórica entre: (a) os princípios postulados por Polanyi (1962; 1966) sobre o conhecime
Publicado em: 2010
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27. Formas de interação e formas de visibilidade no site da PUC-SP: em busca dos valores da produção de conhecimento
The research proposed in this masters research lists itself as a descriptive and interpretative study of the ways the PUC-SP website brings visibility or not to its target audience the values of academic research which is one of the productions developed at the university. The problematic of this dissertation is how its present on the website and with what v
Publicado em: 2010
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28. Reflexões sobre Hekel Tavares e seu cancioneiro / Reflections about Hekel TAvares and his song / Reflections about Hekel TAvares and his song / Reflexões sobre Hekel Tavares e seu cancioneiro
This dissertation reflects about the songs of Brazilian composer Hekel Tavares through the perspective of the anthropological theory of culture and the cultural hybridism theory. It works on three fields: the critique about the composer; the proposition of solutions to questions about his life and musical work; the establishment, through three of his songs,
Publicado em: 2009
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29. Reflections about Hekel TAvares and his song / Reflections about Hekel TAvares and his song / Reflexões sobre Hekel Tavares e seu cancioneiro / Reflexões sobre Hekel Tavares e seu cancioneiro
This dissertation reflects about the songs of Brazilian composer Hekel Tavares through the perspective of the anthropological theory of culture and the cultural hybridism theory. It works on three fields: the critique about the composer; the proposition of solutions to questions about his life and musical work; the establishment, through three of his songs,
Publicado em: 2009
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30. OBSTÁCULOS AO ENSINO DOS MÉTODOS DE AVALIAÇÃO DA ENGENHARIA SEMIÓTICA / OBSTACLES TO THE TEACHING OF THE SEMIOTIC ENGINEERING EVALUATION METHODS
This thesis presents the results of a qualitative research about the difficulties that are present in the teaching and learning process of two Human-Computer Interaction (HCI) evaluation methods. It concerns the Semiotic Inspection Method (SIM) and the Communicability Evaluation Method (CEM) both proposed by Semiotic Engineering to analyze the quality of the
Publicado em: 2009
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31. A construção discursiva da mulher brasileira em Retrato falado, quadro humorístico do programa de televisão Fantástico da Rede Globo
Found on the semiotic theory of A. J. Greimas, this research work investigates the humorous sketch Retrato Falado which is part of tradicional Sunday TV program, Fantástico (Rede Globo). It aims and identifies the discursive construction of the brazilian woman simulacrum. This study is based on 15 episodes which was selected and joined together in DVD, publ
Publicado em: 2009
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32. Mulheres Apaixonadas: a imagem da mulher contemporânea na telenovela / Passionates women: the image of contemporary women in the brazilian soap opera
Women in love: the contemporary woman image in the soap opera comes to analyse the first chapter of Women in love (Mulheres Apaixonadas) written by Manuel Carlos and Tv-broadcasted by Rede Globo, on February seventeenth of 2003. The theoretical line that edges the research is the semiotic French line theory developed by A. J. Greimas and his disciples. The d
Publicado em: 2009
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33. A tensão dialógica entre auto e heterorrepresentação no funeral Bororo na Terra Indígena de Meruri
The aim of this thesis was to build a communicative scheme which enable to assert the observer Bororo as a subject of your own history and a critic for the realized registers of languages which surrounds the mediatic world, increasing their perceptive capacity to recognize and differ the specific technique of each media. The intention after all is to make th
Publicado em: 2009
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34. Verbal concordance: a review of questions of prior examinations / Concordância verbal: uma visão crítica sobre questões de concursos públicos
Finding ways to teach verbal concordance to the candidates aiming at filling the vacancies in Public Service, despite their being unaware of the syntactic structure of Portuguese has become a goal of my work and, therefore, the basis for this Dissertation regarding the Master Degree in Portuguese Language. It has been taken into account the analysis of quest
Publicado em: 2009
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35. Construção dos critérios de divisibilidade com alunos de 5 série do ensino fundamental por meio de situações de aprendizagem
An analysis was carried out for this research to get to know how 5th graders mobilize their knowledge about the subject: divisibility and natural numbers, in which the aim is to build a new concept, the Divisibility Criteria for the numbers two, three and five. It is expected that this knowledge serves them as a way to comprehend the division bearing in mind
Publicado em: 2009
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36. Do global ao local: percursos teÃricos e conceituais da sustentabilidade
Sustainabilityâs discussion is fertile and controversial. Authors have different opinions about this issue, and it always treated in conjunction with the discussion of sustainable development. Our initial hypothesis is that the explicitness failure about SD, was linked to the difficult to comprehend the term sustainability. After that, we observe that was n
Publicado em: 2009