Rede Globo De Televisao Slogans
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1. "A gente se vê por aqui": a captura do sujeito pela imagem na televisão
This paper aims on thinking over the slogan power of Globo TV network, considering a semiotics perspective and also the psychoanalytical listening. The purpose is to show that TV works as an alienating discourse in constructing the experience of the psycho reality replacing the living actions with the passive contemplation of images. Thus entailing a whole l
Publicado em: 2006