Loyalty And Quality
Mostrando 13-24 de 44 artigos, teses e dissertações.
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13. Análise da relação causal entre imagem de destinos, qualidade, satisfação e fidelidade: um estudo de acordo com a percepção do turista nacional no destino turístico Natal
This dissertation aims to analyze the causal relationship between the quality of tourist services, satisfaction with the attributes and globally, fidelity and image of tourist destinations. Therefore, it was conducted an exploratory, descriptive research with quantitative analytical approach. Data collection was performed by a questionnaire addressed to tour
Publicado em: 2010
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14. OS CUSTOS DE TRANSAÇÃO DA CADEIA PRODUTIVA DO BIODIESEL À BASE DE SOJA NO RIO GRANDE DO SUL: IMPACTOS SOBRE A GESTÃO DAS CADEIAS DE SUPRIMENTOS DAS USINAS INSTALADAS / THE TRANSACTION COSTS OF THE PRODUCTIVE CHAIN OF THE BIODIESEL BASED ON SOYBEAN IN RIO GRANDE DO SUL: IMPACTS ON THE MANAGEMENT OF SUPPLY CHAINS OF PLANTS INSTALLED
This research aims to identify and assess the main sources of transaction costs of the productive chain of soy biodiesel in Rio Grande do Sul and how they affect the management of supply chains of organizations. To do so, proceeded with semi-structured interviews and visits to four plants in operation in Rio Grande do Sul state. It is diagnosed that the main
Publicado em: 2010
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15. Atributos pessoais e de qualidade: um estudo nos cursos de administração do estado de Santa Catarina
Higher Education has a fundamental role as a provider of knowledge. The Higher Education Institutions - HEI need to get know their students, in such a way that they can plan more effective institutional. It is in this sense this dissertation tries to analyze the personal and institutional attributes and to identify those that have more influence in the satis
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 24/04/2009
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16. Gestão da satisfação e fidelidade do cliente : um estudo dos fatores que influenciam na satisfação e fidelidade dos clientes corporativos de telefonia celular / Management of customes satisfaction and loyalty: a study of factors influencing the satisfaction and loyalty to corporate customer of mobile service telephony
The competition in the telecommunications industry has grown in Brazil since the privatization, forcing companies that are active in the market to a growing commitment to quality products and services in order to survive. In this context, this work aims to understand the main factors that influence the degree of satisfaction exists in respect of a mobile ope
Publicado em: 2009
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17. Serviços logísticos: influência dos diferentes atributos de qualidade na satisfação e na lealdade dos clientes
This study aimed to identify the different attributes of quality of the logistic services and how these attributes influence the satisfaction and the loyalty of customers that use this service. For that reason, this study took into consideration two estimated results: first, the different attributes of the logistic services influence the satisfaction and loy
Publicado em: 2009
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18. The supply of tourist service in the environments of commerce online and offline / A oferta de serviços turísticos nos ambientes de comércio online e offline
This study aimed to investigate the attributes of service quality of the travel agencies that are located in São Paulo city and the factors that may cause the migration of their customers to the Internet in their behavior of requesting a tourist service. Based on the models SERVQUAL by Parasuraman et al (1988), SERVPERF by Cronin and Taylor (1992 and 1944),
Publicado em: 2009
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19. A qualidade de serviços de ensino superior: o caso de uma instituição de ensino público / Service quality in higher education: the case study of a public higher education institution
O ensino superior no Brasil tem criado uma oferta crescente de vagas anualmente. Esta expansão do ensino ocorre não somente nas instituições privadas como também nas instituições públicas. Por essa razão, a qualidade destes cursos deve ser mantida para garantir a formação de profissionais aptos ao mercado de trabalho como também a sua lealdade ao
Publicado em: 2009
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20. Factors affectin citizens satisfaction with public administration: a study on participative city budget process / Fatores da satisfação do cidadão com a gestão pública: um estudo sobre o orçamento participativo municipal
This thesis deals with the quality dimensions and factors affecting citizens satisfaction in the participatory budgeting process in a major city of Brazil. Participatory budgeting was introduced as a usual practice in many Brazilian cities since the 1990s. It is adapted a model proposed by Johnson et al. (2001) of customer satisfaction and loyalty antecedent
Publicado em: 2008
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21. AvaliaÃÃo da qualidade em serviÃos: uma abordagem pela teoria dos Sistemas Fuzzy
The growth of the service sector can be detected in Classic Greece, having stagnated only during the period of the Industrial Revolution, in the 18th century, turning to grow in the second half of 20th century. All this period of prosperity reflects in the main used pointers world-wide to determine the magnitude of each economy sector: the tax of man power o
Publicado em: 2008
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22. SugestÃo de Modelo de Sistema de GestÃo para Hospital Privado
The Health Care Sector, Hospital services in particular, has proven of high competitiveness and with great challenges to the survival and growth. The quest for quality, cost reduction, customer loyalty, expanding the market is increasingly in staff in hospitals. This paper aims to suggest a major management model that promotes the strategic alignment of the
Publicado em: 2008
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23. Deveres e responsabilidade dos administradores da S/A / Corporation managers duties and responsabilities
The corporations have the big challenge to overcome the competitiveness of the market and to be subject to the restructuring process of the corporate organization. The range of this restructuring process directly reflects on the management of the company, which has the main objective of achieving profits, observing institutional, legal and social rules in or
Publicado em: 2008
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24. Analysis of consumer behaviour of open markets in the municipalities of Cascavel and Toledo - PR / AnÃlise do comportamento do consumidor das feiras livres nos municÃpios de Cascavel e de Toledo - PR
This study aims to identify the variables and characteristics that influence consumers in Cascavel and Toledo cities when they choose an open market as a way to retail for the purchase of food. The analysis identifies the factors that influence the process of choice by consumers, the similarities, and differences between the two cities surveyed, as well as t
Publicado em: 2008