Estrategia Empresarial Vantagem Competitiva Praticas Estrategicas Desempenho Organizacional
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1. FONTES DA COMPETITIVIDADE DA INDÚSTRIA DE SOFTWARE DE FORTALEZA
Whereas the competitive strategies of organizations do not cover all possibilities of seeking competitiveness, this study aimed at verifying how the sources of Competitive Advantage and Strategic Practices impact on the performance of software companies in Fortaleza. From a theoretical perspective, this study expects to contribute with the strategic literatu
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 03/09/2009