Consumption Meanings And Values
Mostrando 1-9 de 9 artigos, teses e dissertações.
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1. PRINCESS WEDDING: AN EXPLORATORY STUDY ON CONSUMER BEHAVIOR FOR BRIDES IN RIO DE JANEIRO / CASAMENTO DE PRINCESA: UM ESTUDO EXPLORATÓRIO SOBRE O SIGNIFICADO DE CONSUMO PARA NOIVAS NO RIO DE JANEIRO
O objetivo deste estudo é investigar motivações, crenças e valores simbólicos de serviços e produtos no ritual de um casamento. Conduziu-se um estudo exploratório, baseado em entrevistas em profundidade, com 19 noivas residentes nas Zonas Sul e Norte da Cidade do Rio de Janeiro. Análise de conteúdo das entrevistas revelou o enorme valor simbólico d
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 03/07/2012
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2. Valores pessoais na decisão do consumo de serviços odontológicos de Uberlândia
The dental services industry has suffered in recent years, a decline in profitability due to increased competitiveness in a faster rate than demand growth. In this scenario, we highlight the importance of knowing the consumer behavior of this sector, with the goal of improving the marketing activities and, consequently, to adapt the different aspects of the
Publicado em: 2010
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3. LÃminas de irrigaÃÃo e doses de potÃsio na cultura da bananeira no terceiro ciclo de produÃÃo. / IRRIGATION LEVELS AND POTASSIUM AND DOSES DRIP IN THE CULTURE OF BANANA, PRODUCTION IN THE THIRD CYCLE
The banana is the Brazilian consumers most appreciated fruit. It has relatively low cost and is rich in vitamins A, B and C, potassium and carbohydrates. It is also an important part of the economic activity for small producers and food source for most people with low incomes. However, given the lack of information on both adequate water levels for irrigatio
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 23/01/2009
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4. Consumo de produtos culturais em São Paulo: análise dos fatores antecedentes e proposta de modelo / Consumption of cultural products in Sao Paulo: analysis of background factors and proposed model
The schemes of social distinction have been important to determine the pattern of consumption of cultural products. Demographic and social-economic characteristics of the consumers point to antecedents of consumption in detriment of cultural and individual factors. This research presents, as for general objective, to consider a model that represents the rela
Publicado em: 2008
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5. Attitudes, emotions and behavior of purchase: a study with consumers of sophisticated products of luxury / Atitudes, emoções e comportamento de compra: um estudo com consumidores de produtos de luxo ou sofisticados
Very few product and services categories are as interesting for marketing professionals as luxury products. Such interest derives from luxurys capacity of embodying both social and individual meanings, as well as symbolic and emotional content. Admitting that luxurious objects can express human wishes and emotions, they are able to reveal aspects of consumer
Publicado em: 2008
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6. The consumption of food without pesticides as a factor of social distinction: the case of Viçosa - MG / O consumo de alimentos sem agrotóxicos como fator de distinção social: o caso de Viçosa - MG
This dissertation is on the consumption of foods without pesticides in Viçosa-MG. The consumption can be characterized by complex relationships between the created and recreated needs in the market, through which the changes of products acquire historical meanings socially built, frequently expressing social inequalities manifested in the lifestyle. The mai
Publicado em: 2007
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7. A interdisciplinaridade como subsídio ao desenvolvimento urbano sustentável :análise de conteúdo sobre a agenda 21 brasileira
In the last decades, the environmental degradation has been increasing on inadmissible levels which is characterized by different degrees of economic developing and human action. These are got by a globalize and capitalism way of growing, which has an economic predominance that has the consumption increased because of the irresponsible exploration of natural
Publicado em: 2007
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8. "Corpos em movimento: conceitos e perspectivas na virada do século XXI" / BODIES IN MOTION: CONCEPTS AND PERSPECTIVES IN THE 21ST CENTURY
This study is a result of reflections on and analysis of the concept of the body through historically significant events of the 20th century in Western society, but with special attention to Brazilian society. Historically, the word body and its meanings have been socially constructed to carry a variety of signs and symbols. The development of diverse fi
Publicado em: 2006
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9. Universidade Federal de Pernambuco Centro de CiÃncias Sociais Aplicadas Departamento de CiÃncias Administrativas Programa de PÃs GraduaÃÃo em AdministraÃÃo - PROPAD / Federal university of Pernambuco Center of Social Sciences Applied Department of Administrative Sciences Program of After Graduation in Administration - PROPAD
The notion of development attached to the idea of economic increase highlights Entrepreneurship as a major condition for development. Articulation of collective demands is contemplated by a âsocial entrepreneurshipâ that adopts strategies for assimilating new demands, of a social character, in a way that those are perceived as valid means for reinforcing h
Publicado em: 2006