A Transformação do Modelo de Gestão no Futebol II / The New Management in Football Industry II

AUTOR(ES)
DATA DE PUBLICAÇÃO

24/11/2005

RESUMO

This is the initial part of our second research project named "The Transformation of the Strategic Management in Football Teams". We developed field research in a exploratory way, about the transformation of strategic management in the teams that have been transformed into "business companies". Two case studies were developed: C. R. Flamengo e A. D. São Caetano. Through those cases we looked into the reasons for the joint venture between the investors and the teams, the model of management that was chosen and the main points that have to be considered when adopting a professional strategic management in a football team.

ASSUNTO(S)

transformação gestão estratégica clubes de futebol

ACESSO AO ARTIGO

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