Trust Recovery
Mostrando 1-4 de 4 artigos, teses e dissertações.
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1. Violação e recuperação da confiança do cliente após o duplo desvio
This dissertation aims at analyzing the breach and recovery of customer trust in the company after a poor failure recovery - a double deviation situation. Its objective is to investigate the greater effect of trust violation derived from the double deviation situation; the effect that the promise of non-recurrence of failures and apology as trust recovery ta
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 2012
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2. Perceptions of justice after recovery efforts in internet purchasing: the impact on consumer trust and loyalty toward retailing sites and online shopping in general
The main goal of this paper is to extend the traditional theoretical model of service recovery to the online purchasing environment by investigating the impact of perceptions of justice after recovery efforts toward unsatisfactory Internet purchasing on customer trust and loyalty. The authors develop a theoretical model focusing on interrelationships among c
BAR - Brazilian Administration Review. Publicado em: 2011-09
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3. A recuperação de serviços como ferramenta de relacionamento e seu impacto na confiança e lealdade dos clientes / Service recovery as a relationship tool and its impact on customer trust and loyalty
O objetivo central deste trabalho é examinar a recuperação de serviços sob uma perspectiva estratégica, como ferramenta de relacionamento. Para tanto, foi proposto e testado um modelo teórico, com foco nos inter-relacionamentos entre avaliações específi cas do processo de reclamação, confi ança, custo de mudança, valor e lealdade do consumidor.
Publicado em: 2010
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4. Antecedents and consequences of consumer trust in the context of service recovery
The purpose of this paper is to investigate the antecedents and consequences of consumer trust after complaint handling episodes about services. A cross-sectional study was carried out with complainers of banks and airline companies. The respondents were approached at an International Airport in Brazil. Structural Equation Modeling was used to test the hypot
BAR - Brazilian Administration Review. Publicado em: 2008-09