The value of technology affordances to improve the management of nonprofit organizations

Purpose This paper aims to investigate the benefits generated by the use of new technologies by nonprofit organizations, with focus on how these artefacts can improve their ability to achieve their social mission. Design/methodology/approach To understand the potential use of technology by a nonprofit organization, the concept of affordance was applied. The authors propose a processual model of affordances’ interdependences that enrich the extant literature. Six nonprofit organizations in two Brazilian regions were deeply investigated using a multiple case study method. Findings The autho...