2012-03

IT business value model for information intensive organizations

Many studies have highlighted the capacity Information Technology (IT) has for generating value for organizations. Investments in IT made by organizations have increased each year. Therefore, the purpose of the present study is to analyze the IT Business Value for Information Intensive Organizations (IIO - e.g. banks, insurance companies and securities brokers). The research method consisted of a survey that used and combined the models from Weill and Broadbent (1998) and Gregor, Martin, Fernandez, Stern and Vitale (2006). Data was gathered using an adapted instrument containing 5 dimensions (...

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