Empowering and Resisting in a Sharing Economy: Two Sides of the Same Coin

Abstract Some can regard the sharing economy (SE) as a sustainable economy for allowing innovative (even disruptive) business opportunities and for encouraging new forms of consumption. There are, however, controversies about SE’s role in being a commercially-oriented economy taking advantage of regulatory and market failures. Such ambiguous trajectories provide opportunities for research, and one of them brings attention to power’s exercise to promote or influence change. This research, a single-case study of Uber, aims to understand the connections between framings to empower and to resi...