Interpersonal Communication Of Proximity
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1. A imagem do cheiro: o paradoxo na publicidade de perfume
The current research approaches the comunicative modality we name: olfactory communication. We understand the perfume as a media form. We have investigated the history of the perfume in several civilizations and its use in the rituals. We have inserted some discoveries regarding the smell in the communication of the human being since their early age. As the
Publicado em: 2008