Formação e gestão de redes de cooperação empresarial. / Formation and management of networks.

AUTOR(ES)

José Roberto Tálamo

DATA DE PUBLICAÇÃO

2008

RESUMO

The increasing complexity of the production processes modified the traditional form of the production management operations and created a new challenge to the companies. In a similar way that the first capitalist challenge demanded the spelling of the workmanship hand, in the beginning of century XX, in the beginning of century XXI appears a new challenge in the form of products and increasingly complex processes that had demanded the spelling of the management of operations, for attendance to the requirements of the market. The reply to the challenge it is found in the enterprise cooperation, as a form of Management of the Operations, which enables the companies to answer to the constant demand for innovations in products and processes, and lesser stated periods each time, besides establishing lucrative scales to the enterprise operations. The basic objective of this research was to define the critical factors to the success of the structure of a Net of Enterprise Cooperation - RCE with intensive industrial companies in technology, of form to construct the necessary knowledge to its application in other areas. Also one worked with the objectives you add to evaluate the results observed in structuralized RCE already, in the areas of the industry, commerce and services directed to the technological development, in order to complement the conclusions gotten in the first phase. The initial part of this work was developed through action-research with Technological Based Companies - TBC located in the region metropolitan of São Paulo, manufacturers of electronic instruments. In the second part of methodological development, exploratory research with qualitative and quantitative data was elaborated; followed of study of multiple, together case the commercial, industrial companies and nets of enterprise association of support to the associates. The gotten results had demonstrated that the structure in the form of cooperation nets brings resulted effective to the integrant companies, endowing them with competitiveness and flexibility front to the market challenges. However, it demands matureness of the net of cooperation when of the proper entrepreneurs who integrate it, the end to surpass its proper cultural difficulties, preventing barriers to the learning and the synergic profile. In the structure of a RCE one works not only with endogenous aspects to the integrant ones, but also it has a very strong load of factors of market, intrinsic to our reality social politics and, that exert direct impact in the success of the Network, what it demands high capacity of joint on the part of its integrant ones in order to operate the adjusted form, the constructos of a Network: Confidence, Motivation and Technology.

ASSUNTO(S)

network management administração de empresas network planejamento empresarial interprise sharing redes de cooperação empresarial (administração)

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