Economia digital, redes eletrônicas e novas modalidades de concorrência: o caso do Google

AUTOR(ES)
FONTE

IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia

DATA DE PUBLICAÇÃO

30/06/2009

RESUMO

The core question in this paper is to study the digital economy. The main differences between this one and the industrial economy are: the information is the main input and output; the network effect is more usual and the price competition is not anymore so relevant. In this sense, this study presents three levels of analyze: first level, more abstract, shows the informations specificities; second level, shows theoretical questions about network economy and competition; and, at last, in a concrete level, shows the Googles competition strategy, trying to observe the explanation power of the theories discussed.

ASSUNTO(S)

economia digital informação redes concorrência google key-words: digital economy information network competition google economia

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