Discourses around vertical videos: an archaeology of “wrong” aspect ratios
AUTOR(ES)
Menotti, Gabriel
FONTE
ARS (São Paulo)
DATA DE PUBLICAÇÃO
02/05/2019
RESUMO
RESUMO Esse artigo busca estabelecer referências históricas para a análise de imagens em movimento verticais, frequentemente consideradas “erradas” devido a sua incompatibilidade com os standards audiovisuais ocidentais modernos. A partir de uma abordagem de arqueologia de mídias, o artigo identifica expressões de verticalidade nas imagens em movimento desde seus primeiros desenvolvimentos, considerando o nascimento do cinema e a emergência dos circuitos de videoarte nos anos 1980-90. Esses casos ressaltam a midialidade disputada dos sistemas audiovisuais. O artigo conclui demonstrando como a negociação de especificidades midiáticas se estende por meio de plataformas em rede e da curadoria de eventos, criando a possibilidade para a emergência de novas formas de arte tecnológica.ABSTRACT This paper seeks to provide historical references for the examination of contemporary forms of vertical moving images, often considered “wrong” due to their incompatibility with the audiovisual standards established in the West. Deploying an archaeological approach, the paper identifies expressions of verticality in moving images since their first modern developments, encompassing both the birth of cinema and the emergence of video art circuits in the 1980s-90s. These cases serve to underscore the disputed mediality of audiovisual systems. This paper concludes by showing how the negotiation of medium specificities continues through networked platforms and curated events, creating possibilities for the emergence of new technological art forms.
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